“I feel like one of the areas that independent like me can have a little advantage over big companies is that we can inject more personality into our apps and we can not put up some facade that looks like we are a big company. We can do things that big companies can’t do. Big companies can’t have personality. They just can’t. Personality does not come out of committees.”

— Marco Arment

“You’re free when you realize that you’re willing to go to the length that’s necessary.”

— Wendell Berry

“That’s what I aspire to, relevancy. To contribute.”

— Jeff Garlin

“The best marketing is education.”

— Regis McKenna

“That kind of constancy, that having a soul, having an eye, being a particular person…it’s an achievement. It’s the achievement of having formed values, having formed something you want out of your life, and then having built for yourself, through living this way, a character that’s adapted to that. A character that focused on that.”

— Greg Salmieri

“I’m unfuckable. You fuck with me, I’ll eat your family tree and shit sawdust into your face.”

— Ted Nugent

“The details are not the details. They make the design.”

— Charles Eames

“When we live in harmony with nature, we create good work.”

— Ari Weinzweig

“Try not to get a job. That doesn’t mean try not to do anything, it means try to leave yourself in a position where you do the things that you want to do with your time. Where you take maximum advantage of whatever your possibilities are.”

— Brian Eno

“What do you need to do to make the world a better place? You have to put less people under pressure.”

— Henry Rollins

“You will never reach your destination if you stop and throw stones at every dog that barks.”

— Winston Churchill

“You might say the road to hell is paved with ivy league degrees.”

— Thomas Sowell

“When things are shitty, don’t just hang out there. Do what you gotta do. Get out of there as fast as you can. Even if it’s small things, you can make it work.”

Garret Dimon

“If you assume positive intent on the part of others and let them disprove that, that’s a better way to go than to assume negative intent. […] I don’t think everybody has positive intent, but I think most people do. And if you just make that your default setting, you’re gonna have better interactions with people. You’re gonna learn a lot more.”

— Daniel Pink

“To run your business with your personal romance of how things should be versus how they are is literally the great vulnerability of business.”

— Gary Vaynerchuk

“Look at the process. Look at the results. Those things are real.”

— Thanissaro Bhikkhu

“People shit on you until they can’t.”

— Gary Vaynerchuk

“A problem is an opportunity in drag.”

— Paul Hawken

“The things that destroy companies are bureaucracy and politics.”

— Jamie Dimon

“Too often, we come to believe that there’s some sort of idea race going on. While some need the froth and magic of the new, it turns out that culture is changed by persistence most of all. Be an inventor if you choose, but don’t expect that you’ll be the one driving the bus once the masses decide to get on.”

Seth Godin

“If you spread yourself too thin, you will not do your best work.”

— Tim Cook

“What people say about you when you’re gone doesn’t matter. You’re gone. What really matters is what do you say about yourself in the here and now? Are you proud of what you’re doing?”

— Les Wexner

“Don’t worship politicians. Don’t worship anybody. Don’t follow the leader. I understand that it is easy to use people as cognitive shortcuts. […] But, it’s your job to think for yourself and it’s your job to defend the beliefs that animate you. Not to defend what I say; that’s not your job. I can defend what I say. Not to defend what Trump says—it’s his job to defend what he says. You can defend it if you believe it, but defend it only if you believe it. You’re your own person, you’re an individual with your own belief system. […] The fact is: you have to believe the things that you believe and you have to stand for the things you stand for. You’re an individual. Do not follow the leader just because you perceive them to be on your side.”

— Ben Shapiro

“Beware the irrational, however seductive. Shun the ‘transcendent’ and all who invite you to subordinate or annihilate yourself.”

— Christopher Hitchens

“If you don’t stand for something you will fall for anything.”

— Gordon A. Eadie

“Put your money in the direction you want to go.”

— Charles Glover Sr.

“Very few people are willing to take that critical moment to look at their own behavior and look at their own thought process and wonder if the actual adverse reaction they have to this person’s [positive] message is because they know that they’re wrong.”

— Joe Rogan

“Tending the garden is a relaxing pastime, but it does not prepare one for the inevitable battles of life. It is easy to be calm in a serene setting. To be calm and serene when under attack is much more difficult; therefore, I tell you that it is far better to be a warrior tending his garden rather than a gardener at war.”

— Chinese Proverb

“I have a theory that people are in deep denial of death and I’m not.”

— Norm Macdonald

“When you treat people badly and disrespectfully, you cannot possibly hope to get their best.”

— Nathaniel Branden

“I’m going down with the ship.”

— Elon Musk

“If someone isn’t what others want them to be, the others become angry. Everyone seems to have a clear idea of how other people should lead their lives, but none about his or her own.”

— Paulo Coelho

“Now here’s some good news, and here’s some bad news. It’s all gonna work out. Or not. Good luck.”

— Maynard James Keenan

“Observe, in this connection, the widespread phenomenon of men who are old by the time they are thirty. These are men who, having in effect concluded that they have ‘thought enough,’ drift on the diminishing momentum of their past effort—and wonder what happened to their fire and energy, and why they are dimly anxious, and why their existence seems so desolately impoverished, and why they feel themselves sinking into some nameless abyss—and never identify the fact that, in abandoning the will to think, one abandons the will to live.”

— Nathaniel Branden

“Usually, the uncool thing is the right thing. As a matter of fact, almost always. And it’s not just to be contrarian. If something is labeled as ‘cool’, it’s wrong. […] Don’t give a rats ass about cool. Stop thinking about ‘cool.’”

— Steven Crowder

“My way is the only way.”

— Ted Nugent

“We have created tools that are ripping apart the social fabric of how society works. I would encourage all of you as the future leaders of the world to really internalize how important this is. If you feed the beast, that beast will destroy you. If you push back on it, we have a chance to control it and rein it in. The short-term, dopamine-driven feedback loops that we have created are destroying how society works. No civil discourse, no cooperation, misinformation, mistruth…and it’s not an American problem. This is a global problem. It is eroding the core foundations of how people behave by and between each other.”

— Chamath Palihapitiya

“Being an inventor, you have to be a domain expert. […] But the danger is once you become a domain expert, you can be trapped by that knowledge. […] You have to be intentional about it. You have to say ‘yeah, I am going to become an expert and I’m going to keep my beginners mind.’”

— Jeff Bezos

“CEOs who are thoughtful and honorable will go out of their way to be slightly less-efficient for the sake of brining more people along.”

— Chamath Palihapitiya

“No matter what anyone says, no matter the excuse or explanation, whatever a person does in the end is what he intended to do all along.”

— Cus D'Amato

“Suffering is asking from life what it can’t give you.”

— Ajahn Brahm

“It’s not supposed to be easy. Anyone who finds it easy is stupid.”

— Charlie Munger

“There’s a good thing about seeing people fuck up. If you’re paying attention, it really can help you.”

— Joe Rogan

“It’s style, man. Style is everything. Style is not to be confused with class. A Mercedes Benz is class because it represents money. However, chili dogs have absolutely no class but a great deal of style.”

— David Lee Roth

“It’s a sin to encourage mediocre talent.”

— Mitzi Shore

“My motto, my whole broadcasting career—that’s why I don’t like a lot of guys on the air now—is that I never learned anything when I was talking.”

— Larry King

“Sometimes you work too hard on something and you lose sight of the inspiration and the spark that was there in the first place.”

— Dave Gahan

“It doesn’t matter how smart you are unless you stop and think.”

— Thomas Sowell

“Your local circumstances reflect your state of mind.”

— Jordan Peterson

“The longer things take to develop, the higher quality, complexity, and sophistication there tends to be.”

— Stefan Molyneux

“If you’re not beating me, don’t fucking laugh.”

— Gary Vaynerchuk

“In a world which is filling up at a disconcerting pace, that is destructively loud and visually confusing, design has the task in my view to be quiet, to help generate a level of calm that allows people to come to themselves.”

— Dieter Rams

“It’s so easy to add. It’s hard to edit. It’s hard to stay focused. We know we’ll only do our best work if we stay focused. The hardest decisions we make are all the things not to work on.”

— Tim Cook

“When you act your way into a new habit, the habit becomes your opinion about how you should do things, and that opinion becomes your character as a person or as an organization.”

— Jørgen Vig Knudstorp

“Successes keep you doing the same thing. So you don’t grow from successes. Mistakes—plus the reflection—if you can deal with them the right way is where the growth comes from.”

— Ray Dalio

“He who jumps into the void owes no explanation to those who stand and watch.”

— Jean-Luc Godard

“The wise man’s life is based around ‘fuck you.’”

John Goodman in The Gambler

“If you can’t join them, beat them.”

— Unknown

“There is no excuse to not endlessly continue to try and make everything that you want to do as wonderful as your vision.”

— Jeremiah Tower

“Learn to be silent.”

— Jeremiah Tower

“The only escape is change. Let the flesh grow old, crumble.”

— Jeremiah Tower

“If anything is worth doing, it’s worth doing in style and on your own terms and nobody goddamn else’s.”

— Lucius Beebe

“It’s hard to tell people hard truths like ‘you’re not right to be angry, get off your ass and do something with your life.’ And this is true regardless of race. No one cares enough to stop you in your life. Your life is your own.”

— Ben Shapiro

“Don’t tuck your art in.”

— Jamie Foxx

You have a greater calling
Answering it is all it takes
Take a second to hear this
And go back about your day
Know that laws don’t govern us
We’re governed by what we say
What we think, why we think it, how we handle
Place no blame, point no fingers, take your aim
Shoot to kill

— Saul Williams

“We can ignore reality, but we cannot ignore the consequences of ignoring reality.”

— Ayn Rand

“Believe none of what you hear, and only half of what you see.”

— Benjamin Franklin

“You gotta get some perspective on what you’re doing, otherwise you become just the old mule with the carrot in front of your head.”

— Bill Hicks

“They warn you about the wolves, but they don’t warn you about the sheep. If you give them eight eyes, they will ask for nine.”

— Josh Scogin

“All things excellent are as difficult as they are rare.”

— Baruch Spinoza

“Inventions are a valuable part, but invention is not to be scheduled nor coerced.”

— Harold Arnold

“Everybody’s a peace time general, but who’s a war time general?”

— Gary Vaynerchuk

“To passing through.”

— Richard Linklater

“When I get aggression, I give it two times back cause it’s fun.”

— Henry Rollins

“Few are willing to prepare and do the work that is needed to make better decisions. Therefore, if you prepare today what few else will do, ‘tomorrow’ you can accomplish what most others can’t. Prepare—learn and understand what works and not—and you will know what to do.”

— Peter Bevelin

“It takes a while to figure out that hey, you don’t have everything figured out. You’re pretty stupid right now, even though you don’t think so.”

— Jocko Willink

“Sometimes a big part of success is just not being fucking lazy and just doing it. 90% of it is just showing up. Get there and start working.”

— Joe Rogan

“I’m not here to be popular.”

— Ben Shapiro

“Hope for the best, expect the worst. The world’s a stage; we’re unrehearsed. Some reach the top folks, while others flop folks. Hope for the best, expect the worst.”

— Mel Brooks

“The dismal fact is that self-respect has nothing to do with the approval of others.”

— Joan Didion

“You have to deserve to party.”

— Josh Homme

You want to take me down with you
I see your eyes
I know what’s on your mind
I’m not like you
And you hate me for it
I’m not a drowning man
I got a mind of my own
And I’m going to keep it
I’m sorry I can’t let you
Take me, define me, stop me
I know
You’ll turn on me
Because I’m not like you

— Henry Rollins

“You can’t really control the circumstances of your life. You can only control what you do with it. How you react, how you respond, how you hold it.”

— Leo Laporte

“We all need a little accountant inside of us, saying ‘Hey, asshole, what are you doing?’”

— Jay Goltz

“By not worrying about what other people think, it allows you to do things. By doing things, you either win or you learn from your loss and it creates speed. It’s the absolute mental difference between the people that are executing and winning versus the people that aren’t. It’s the fear of others.”

— Gary Vaynerchuk

“Efficiency is the price we pay to buy liberty.”

— Andreas Antonopoulos

“Never play to the gallery […] if you feel safe in the area that you’re working in, you’re not working in the right area. Always go a little further into the water than you feel you’re capable of being in. Go a little bit out of your depth and when you don’t feel that your feet are quite touching the bottom, you’re just about in the right place to do something exciting.”

‐ David Bowie

“If you’re doing great, don’t think you’re a genius. If you’re doing badly, don’t think the world comes to an end.”

— Carl Icahn

“All of us need to be on guard against arrogance which knocks at the door whenever you’re successful.”

— Steve Jobs

“Take ownership. Take extreme ownership. Don’t make excuses. Don’t blame any other person or any other thing. Get control of your ego. Don’t hide your delicate pride from the truth. Take ownership of everything in your world. The good and the bad. Take ownership of your mistakes, take ownership of your shortfalls, take ownership of your problems, and then take ownership of the solutions that will get those problems solved.”

— Jocko Willink

“I told my agents that I wasn’t going to play pussies anymore. I was tired of playing, ‘Oh, boo-hoo–I was in love, but oh, boo-hoo-hoo.’ There comes an age when you can’t do that anymore. I wanted to play men instead of boys. In your mid-30s, it’s time to start playing guys of compromise. And as you get older, men of bitter compromise.”

— Tom Hanks

“If you’re in charge of your shit? It’s your fault. I don’t see a difference between people and organizations because the organization is following the lead of the singular decision maker.”

— Gary Vaynerchuk

“Be guided by beauty. I really mean that. Pretty much everything I’ve done has had an aesthetic component, at least to me. Now you might think ‘well, building a company that’s trading bonds, what’s so aesthetic about that?’ But, what’s aesthetic about it is doing it right. Getting the right kind of people, and approaching the problem, and doing it right […] it’s a beautiful thing to do something right.”

— James Simons

“One thing I’ve always done is do something new. I love to do something new. And I don’t like to run with the pack. For one thing, I’m not such a fast runner. If you’re one of (n) people all working on the same problem, well me, I know I’d be last. I’m not gonna win that race. But, if you can think of a new problem, or a new way of doing something that other people aren’t all working on at the same time, maybe that will give you a chance. Do something new.”

— James Simons

“It’s the embracing of reality. What is the reality? Including what mistakes, and what weaknesses, so that I can learn from those mistakes or learn how to deal with those weaknesses in order to be successful.”

— Ray Dalio

“I think that is the biggest thing in business, figuring out where you are good and where you are not. If you’re good at one thing, you’re not necessarily good at another. You ought to use your talents where they’re most useful and get others to use theirs.”

— Warren Buffett

“Those who will not face improvements because there are changes will face changes that are not improvements.”

— Charlie Munger

“The results of simply remembering to be grateful are phenomenal. It really is so simple— you either see your life as enough, or you see it as lacking. If you see it as lacking, you will be unhappy and delusional until you learn you see it as enough. If you see it as enough, you will be happy until some sort of external factor encourages you to start being greedy again. As modern people, we are subject to countless false influences. These influences degenerate the human spirit and transform us into greedy materialistic machines. When we make the decision to be grateful, to live simply, and to love what is rather than what could be, we make the world a better place.”

Charlie Ambler

“To ignore our opportunities for knowledge, imperfect as they are, is like going to the theater and not listening to the play. The world is full of things that are tragic or comic, heroic or bizarre or surprising, and those who fail to be interested in the spectacle that it offers are forgoing one of the privileges that life has to offer.”

— Bertrand Russell

“You cannot trust plans. But what you can trust is that whatever works out in your life, whatever twist and turn happens to you in your life, you can always make something good out of it.”

— Ajahn Brahm

“It’s necessary to accommodate a lot of failure, and because no matter how able you are, you’re going to have headwinds and troubles. If a person just keeps going on the theory that life is full of vicissitudes and just does the right thinking and follows the right values it should work out well in the end.”

— Charlie Munger

“I admire the ability to suffer now in the hopes of making something better. I’m skeptical of the approach that never finds it necessary to suffer now to make it better. There’s a lot to be said to seeking ways to suffer now to make things better.”

— Charlie Munger

“Men whose only concern is other people’s opinion of them are like actors who put on a poor performance to win the applause of people of poor taste; some of them would be capable of good acting in front of a good audience. A decent man plays his part to the best of his ability, regardless of the taste of the gallery.”

— Nicolas Chamfort

“You can tweak and tweak and you can get the stats up, but really in order to make a significant impact that works with what you want to do, it’s not just about trying to optimize in these small micro ways. It’s about actually rethinking the whole problem.”

Julie Zhuo

“I don’t care whether the cat is black or white as long as it catches mice.”

— Deng Xiaoping

“Having a certain kind of temperament is more important than brains. You need to keep raw irrational emotion under control. You need patience and discipline and an ability to take losses and adversity without going crazy. You need an ability to not be driven crazy by extreme success.”

— Charlie Munger

“How much easier it is not to get into it than to get out of it!”

— Michael de Montaigne

“Gentlemen, I may talk like an idiot, and look like an idiot. But don’t let that fool you. I’m really an idiot.”

— Peter Bevelin via Groucho Marx

“At any given point, there’s always something wrong.”

— Elon Musk

“Intellectually and existentially I can’t understand the idea of a vacation.”

— Henry Rollins

“I think the things that we’ve learned most from Dr. Juran are to look at everything as a repetitive process and to instrument that process and find out how it’s running. And then start to take it apart and put it back together in ways that dramatically improve its effectiveness in a very straightforward way. No magic. No pep rallies. Just, looking things directly in the eye and seeing them as repetitive processes and reengineering them.”

— Steve Jobs

“The best way to complain is to make something.”

— Seth Godin

“Some men have mistresses; I run a luxury restaurant.”

— Paul Bocuse

“It’s the determination to go in every day and do a little bit better than the day before. Continuously progress and evolve the philosophy and the culture that is so dear to us.”

— Thomas Keller

“The most valuable thing you have is you, so don’t hurt yourself. Yes, pursue your self-interest, but do it rationally with your long-term interests in mind.”

— Dr. Yaron Brook

“The obsession with other people is what leads to envy. Its what leads to resentment of other people’s success and other people’s achievements, and that is a sickness in society. It’s a sickness we should get rid of.”

Dr. Yaron Brook

“If nothingness is what awaits me at the end of life, it seems there is nothing to be afraid of. At the moment of death, lights will go out and a dial tone will follow. Then, all my mistakes, delusions, humiliations will be wiped out, while my good deeds may still influence those alive.”

— Sheon Han

“I know it could all disappear. But now I also know that if it all crashes, I can start again. That’s the difference. You have to be willing to start again.”

— René Redzepi

“Marge, I’d like to be alone with the sandwich for a moment.”

— Homer Simpson

“I’m in tune with myself.”

— T Bone Burnett

“Sometimes the end goal is distracting.”

— Sam Goudie

“Any real artist knows when it’s ‘done.’ Some people just keep going and going and beating a dead horse. When the horse starts dying, I quit. I don’t wait til' it’s dead and keep beating it. If it’s driving me nuts and I’m confused, as soon as confusion comes in, I put it away.”

— Carla Azar

“I have always wanted to improve what I do, even if it reduces my income in any given year. And I always set aside time so I can play my own self-amusement and improvement game.”

— Charlie Munger

“The real courage is to recognize what you want yourself and to follow it regardless of what other people think.”

— Robina Courtin

“The burden is on the presenter of the ideas, to present their ideas in a manner in which people can understand and find interesting, and compelling, and resonate.”

— Simon Sinek

“I don’t like ass kissers, flag wavers or team players. I like people who buck the system. Individualists. I often warn people: “Somewhere along the way, someone is going to tell you, ‘There is no “I” in team.’ What you should tell them is, ‘Maybe not. But there is an “I” in independence, individuality and integrity.‘” Avoid teams at all cost. Keep your circle small. Never join a group that has a name. If they say, “We’re the So-and-Sos,” take a walk. And if, somehow, you must join, if it’s unavoidable, such as a union or a trade association, go ahead and join. But don’t participate; it will be your death. And if they tell you you’re not a team player, congratulate them on being observant.”

— George Carlin

“Every man must decide whether he will walk in the light of creative altruism or in the darkness of destructive selfishness.”

— Martin Luther King, Jr.

“Pace yourself so that your efforts don’t totally wear you out, and particularly so they don’t wear out your good humor.”

— Thanissaro Bhikkhu

“[I]f you feel compelled beyond all reason to work on something, if you just feel that regardless of the salary or anything else that you just need to see if this idea works, that’s when you want to go do it.”

— Philip Rosedale

“If the world is going crazy, I’ll be calm. And if they’re calm, I’ll be the one hanging off the chandelier.”

— Jim Carrey

“Never allow your learning to stand in the way of truth. Because so much, all that we have learned, all that we have been told, all that we have heard is right or wrong…all of that is actually not that accurate. It is just approximations which we make into something far too solid. Instead, put all of that aside and feel. Feel the right or wrong of the situation.”

— Ajahn Brahm

“Everybody just wants to point at other people. Point at your fucking self.”

— Gary Vaynerchuk

“Fuck you I won’t do what you tell me.”

— Zack de la Rocha

“When jarred, unavoidably, by circumstance revert at once to yourself and don’t lose the rhythm more than you can help. You’ll have a better grasp of harmony if you keep going back to it.”

— Marcus Aurelius

“Ambition means tying your well-being to what other people say or do. Self-indulgence means tying it to the things that happen to you. Sanity means tying it to your own actions.”

— Marcus Aurelius

“If you’re doing the work and putting in the time, you won’t need to cheat. You won’t need to overcompensate.”

— Ryan Holiday

“Despite a lack of natural ability, I did have the one element necessary to all early creativity: naïveté, that fabulous quality that keeps you from knowing just how unsuited you are for what you are about to do.”

— Steve Martin

“It’s your ship. You’re responsible for it. Make a decision and see what happens.”

— D. Michael Abrashoff

“We have really made it a practice to just have our heads down and work. And ignore, in some senses, all the reasons why something shouldn’t be possible.”

— Jony Ive

“The three most important things a manager does: One is get the money. Two is always remember to get the money. Three is never forget to always remember to get the money.”

— Shep Gordon

“I learned how to focus on the business part of the business. Being creative is a lot of fun and it uses a different part of your mind, but to really balance the creative with the business acumen […] you need both.”

— Tommy Hilfiger

“When I do feel wimpish—which isn’t too often—I just say ‘what’s wrong with you, you cunt, come on’ and I just go out and do it.”

— Dan Peña

“Stop complaining, go do. Go do. Doing. Doing. Execution is the only narrative. What you leave on the table as your body of work is the game.”

— Gary Vaynerchuk

“The question isn’t who is going to let me; it’s who is going to stop me.”

— Ayn Rand

“[H]ow hard it is to please most people, how impossible to please all.”

— Baltasar Gracián

“The best art divides the audience.”

— Rick Rubin

“Leadership comes from the quality of work that you do, from the service that you provide those around you, from the integrity with which you behave. You earn respect and leadership through the quality of your behavior and your work.”

— Ari Weinzweig

“What is wisdom? Always desiring the same things and always refusing the same things.”

— Seneca

“There is no life I know to compare with pure imagination.”

— Willy Wonka

“By and large, life will give you what you deserve and it doesn’t give a damn what you ‘like.’ So it is up to you to take full responsibility to connect what you want with what you need to do to get it, and then do those things—which often are difficult but produce good results—so that you’ll then deserve to get what you want.”

— Ray Dalio

“We can say without exaggeration that the present national ambition of the United States is unemployment. People live for quitting time, for weekends, for vacations, and for retirement; moreover, this ambition seems to be classless, as true in the executive suites as on the assembly lines. One works not because the work is necessary, valuable, useful to a desirable end, or because one loves to do it, but only to be able to quit - a condition that a saner time would regard as infernal, a condemnation.”

— Wendell Berry

“And in truth, I’ve never known a man worth his salt who in the long run, deep down in his heart, didn’t appreciate the grind, the discipline.”

— Vince Lombardi

“Remove everything that has no relevance to the story. If you say in the first chapter that there is a rifle hanging on the wall, in the second or third chapter it absolutely must go off. If it’s not going to be fired, it shouldn’t be hanging there.”

Anton Chekhov

“Everything around us speaks to who made it. And it speaks to whether they were preoccupied and driven by price and schedule, and opportunism, or, whether they were driven by care and trying to make a product that would make our lives genuinely better.”

— Jony Ive

“The reasonable man adapts himself to the world; the unreasonable one persists in trying to adapt the world to himself. Therefore, all progress depends on the unreasonable man.”

— George Bernard Shaw

“Saying ‘no’ is always the hardest thing.”

— Tim Cook

“Values are easy to state but hard to live.”

— Ed Catmull

To go away and not look back
And think of what the others say
To go ahead and change your life
Without regard to what is said
And everyone must do the same
You find yourself lost again
Forget the things you’ve left behind
Through looking back you may go blind

— Noah Lennox

“The standard pace is for chumps.”

— Kimo Williams

“It’s not greed that drives the world, it’s envy.”

— Warren Buffett

“I’m just here right now, that’s the only thing I’m concerned with. Not what I did. Only what I’m doing, and even more interesting, what I’m gonna do.”

Henry Rollins

“[…] in a world where the bar keeps seeming to be lower, where stupidity has got a foothold, there is room for excellence and uncompromising vision.”

Trent Reznor

“Relentlessly prune bullshit, don’t wait to do things that matter, and savor the time you have. That’s what you do when life is short.”

— Paul Graham

“All of us are by nature wild beasts. Our duty as human beings is to become like trainers who keep their animals in check and even teach them to perform tasks alien to their bestiality.”

— Ton Nakajima

“What focus means is saying no to something that you, with every bone in your body, you think is a phenomenal idea and you wake up thinking about it, but you say no to it because you’re focusing on something else.”

Jony Ive

“Putting in a phenomenal day’s work, to me, is way better than, say, you come into a little chunk of money you didn’t think you were gonna get. You know, you just get some dough and you go ‘hey, that’s great.’ That is great. I think money’s great. But energy, physical and mental energy, to me [are] the greatest riches of human life.”

Jerry Seinfeld

“Because of our stressed approach to time we do nothing thoroughly in order to do more. Impatient and therefore superficial, we avoid asking profound questions. And when we must answer our own legitimate preoccupations concerning our motives or our way of life, we call that an existential crisis.”

— Jean-Louis Servan-Schreiber

“If you want to be an anomaly, you’ve gotta act like one.”

— Gary Vaynerchuk

“We think in language. The quality of our thoughts and ideas can only be as good as the quality of our language.”

— George Carlin

“Success means you get better problems.”

— Ari Weinzweig

“I always think if you’re bored, it’s your own fault. You can’t blame it on anybody or anything else.”

— Andrew Bird

“If you believe in forever, you build a wall around the now. What is, is always changing. If it isn’t, then we are dying.”

— Eric Burdon

“To be silent is not to lose your tongue. On the contrary, it is only through silence that one can discover something new to talk about.”

— Alan Watts

“Rebellion happens in the mind. You can’t create it…you just are that way.”

SLC Punk

“When the going gets tough, the wise sit down and have a cup of tea.”

— Ajahn Brahm

“Of all the things I’ve lost, I miss my mind the most.”

— Ozzy Osbourne (via Mark Twain)

“To understand yourself is the beginning of wisdom.”

— Jiddu Krishnamurti

“The less you do the more of it you can do. Don’t invite more of what you don’t want.”

— Scott Hanselman

“[T]he quality of our lives depends on the quality of the decisions we make.”

— Ray Dalio

“Mind-sets tend to become self-fulfilling prophecies.”

— Danny Meyer

“Customers don’t form their opinions on quality from marketing. […] They form their opinions on quality from their own experience with the products or services.”

— Steve Jobs

“Everybody wanna be famous, nobody wanna put the work in.”

Kevin Hart

“If it looks good but the taste is degraded, it won’t endure.”

— Jiro Ono

“Blessed is he who expects nothing, for he shall never be disappointed.”

— Alexander Pope

“Sometimes I don’t know where this dirty road is taking me. Sometimes I can’t even see the reason why. I guess I keep on gamblin', lots of booze and lots of ramblin', it’s easier than just a-waitin' ‘round to die.”

— Townes Van Zandt

“Do I need to feel this bad today?”

— Merlin Mann

“Blow up your tv, throw away your paper, go to the country and build you a home.”

— John Prine

“Do it or don’t do it but get on with it.”

— Jiddu Krishnamurti

“The simpler you make something, the more challenging it is to make and the less people will be aware of the effort.”

— Scott Stevenson

“Good design accelerates the adoption of ideas.”

— Yves Behar

“In America, first you get the sugar…then you get the power…then you get the women.”

— Homer Simpson

“At any given moment there is an orthodoxy, a body of ideas which it is assumed that all right-thinking people will accept without question. It is not exactly forbidden to say this, that or the other, but it is ‘not done’ to say it, just as in mid-Victorian times it was ‘not done’ to mention trousers in the presence of a lady. Anyone who challenges the prevailing orthodoxy finds himself silenced with surprising effectiveness. A genuinely unfashionable opinion is almost never given a fair hearing, either in the popular press or in the highbrow periodicals.”

— George Orwell

“Doing something quickly is not the same as doing it well.”

— John Hegarty

“Acquire worldly wisdom and adjust your behavior accordingly. If your new behavior gives you a little temporary unpopularity with your peer group then to hell with them.”

— Charlie Munger

“The best thing a human being can do is to help another human being know more.”

— Charlie Munger

“Whenever you rush, you make a mess.”

— Bob Martin

“Everything we hear is an opinion, not a fact. Everything we see is a perspective, not the truth.”

— Marcus Aurelius

“The older I grow, the more I listen to people who don’t talk much.”

— Germain G. Glidden

“Slow the fuck down.”

— Oliver Reichenstein

“When experimentation is seen as necessary and productive, not as a frustrating waste of time, people will enjoy their work—even when it is confounding them.”

— Ed Catmull

“The idea that everyone’s opinion is valuable is sometimes up for question.”

— Tim Heidecker

“I thought I had an appetite for destruction, but all I wanted was a club sandwich.”

— Homer Simpson

“Don’t rely upon old premises, assertions, and theories. Develop a critical mindset that accepts nothing at face value, certify the credibility and usefulness of critical information, analyze the context that produces critical information and the messengers who convey it, and never rush to judgments.”

— The Ten Golden Rules of Leadership

“If you don’t learn to love your work and remind your brain to make new steps every day, there can be no progress.”

— Jiro Ono

“That’s the first thing we teach our chefs: not to lie. Even if it’s born of panic, of a fear of getting into trouble, that doesn’t change the fact that it’s a great big lie.”

— Gordon Ramsay

“However beautiful the strategy, you should occasionally look at the results.”

— Winston Churchill

“I believe you shouldn’t start a business unless people are asking you to.”

— Derek Sivers

“If you want to escape Armageddon, read a different book.”

— KRS-ONE

“The skill of writing is to create a context in which other people can think.”

— Edwin Schlossberg

“Every craft requires attention to detail. Whether you’re building a bicycle, an engine, a table, a song, a typeface or a page: the details are not the details, they make the design. Concepts don’t have to be pixel-perfect, and even the fussiest project starts with a rough sketch. But building something that will be used by other people, be they drivers, riders, readers, listeners—users everywhere, it needs to be built as well as can be. Unless you are obsessed by what you’re doing, you will not be doing it well enough.”

— Erik Spiekermann

“What is the most important thing you could be working on in the world right now? And if you’re not working on that, why aren’t you?”

— Aaron Swartz

“When you grow up you tend to get told the world is the way it is and your life is just to live your life inside the world. Try not to bash into the walls too much. Try to have a nice family, have fun, save a little money. That’s a very limited life. Life can be much broader once you discover one simple fact: everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use. Once you learn that, you’ll never be the same again.”

— Steve Jobs

“Print is dead.”

— Egon Spengler

“When we’re gone, all that’s left of us is what we’ve made. The things you and I make may not leave a visible footprint on the earth. But everything we make takes up space, creates noise, competes for attention. What do we want to spend more time with? What do we want to shape us? What nourishes us? What do we want to see grow? I think we all have an idea and we all have something we want to make for no other reason than we want it to exist. Something small or meaningful. You know what we get to do when we leave here? We get to go make things. Things that nudge the world a little bit, in what we hope is the right direction. We get to put a dent in the universe. This is a great job.”

— Wilson Miner

“There’s no reason why anyone should have to wait more than 24 hours for the money you owe them, especially people you work with. So the next time you receive an invoice from a contractor or supplier, pay it right away. Don’t wait a month, a week, a day or even an hour longer than you have to. Better still, find out how to pay them before they start any work. That way you can pay them immediately when you receive their invoice. They’ll feel good and so will you.”

— Andy Clarke

“We’re barely out of the jungle on this planet. Barely out of the fucking jungle. What we are, is semi-civilized beasts, with baseball caps and automatic weapons.”

— George Carlin

“The world is like a ride in an amusement park, and when you choose to go on it you think it’s real because that’s how powerful our minds are. The ride goes up and down, around and around, it has thrills and chills, and it’s very brightly colored, and it’s very loud, and it’s fun for a while. Many people have been on the ride a long time, and they begin to wonder, "Hey, is this real, or is this just a ride?” And other people have remembered, and they come back to us and say, “Hey, don’t worry; don’t be afraid, ever, because this is just a ride.” And we … kill those people. “Shut him up! I’ve got a lot invested in this ride, shut him up! Look at my furrows of worry, look at my big bank account, and my family. This has to be real.” It’s just a ride. But we always kill the good guys who try and tell us that, you ever notice that? And let the demons run amok … But it doesn’t matter, because it’s just a ride. And we can change it any time we want. It’s only a choice. No effort, no work, no job, no savings of money. Just a simple choice, right now, between fear and love. The eyes of fear want you to put bigger locks on your doors, buy guns, close yourself off. The eyes of love instead see all of us as one. Here’s what we can do to change the world, right now, to a better ride. Take all that money we spend on weapons and defenses each year and instead spend it feeding and clothing and educating the poor of the world, which it would pay for many times over, not one human being excluded, and we could explore space, together, both inner and outer, forever, in peace.“

— Bill Hicks

“There are too many ways a man can go. One leads to money and the other leads to soul. Money beats soul, every time.”

— Jim Morrison

“Once you decide on your occupation you must immerse yourself in your work. You have to fall in love with your work. Never complain about your job. You must dedicate your life to mastering your skill. That’s the secret of success and is the key to being regarded honorably.”

— Jiro Ono

“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who errs, who comes short again and again, because there is no effort without error and shortcoming; but who does actually strive to do the deeds; who knows great enthusiasms, the great devotions; who spends himself in a worthy cause; who at the best knows in the end the triumph of high achievement, and who at the worst, if he fails, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who neither know victory nor defeat.”

— Theodore Roosevelt

“Anything a writer writes should be written with the urgency of what they would write if someone were holding a gun in their mouth.”

— Maya Angelou

“In terms of comedy, don’t aim for funny, aim for truth.”

— Jon Favreau