Decent book. Picked it up because I saw the author mentioned in another book I really enjoyed (Small Giants) and knew of his business in Chicago, Artist’s Frame Service. Overall great ideas and tips, though, towards the end a lot of the info was either outdated—expected as the book is from 1998—or only applied to a physical business. If you’re just starting out running your own thing, this is a quick worthwhile read; just flip past the stuff that doesn’t apply to your type of business.