Brick by Brick: How LEGO Rewrote the Rules of Innovation...

by David Robertson, Bill Breen

I can’t remember how I came across this but glad I did. Interesting story of how the LEGO company almost went bankrupt in the early 2000s and the subsequent turnaround. It was nice to see a major, well-known company making similar mistakes and learning how they corrected them. This was an excellent reminder to avoid complacency at all costs.